thema 2025
together against loneliness
From Wednesday, September 24 to Wednesday, October 1, 2025, more than a hundred thousand children will take action against loneliness.
Being bullied or excluded, feeling pressured at school, having no one around to support you unconditionally: loneliness is an emotion that deeply affects children. One in ten children struggles with loneliness every day. These children feel less happy and are more likely to experience mental and physical challenges. We won't abandon these children. Together with you, we'll take action to combat loneliness in children and strengthen their resilience. At school, at home, everywhere!
Together we take action against loneliness.
In addition to the children's stamps, we're offering a special edition Jan van Haasteren puzzle for the first time. We're also offering a cheerful plaster tin and various (holiday) cards, designed by our card partner Hallmark in collaboration with children.
You can also make a one-time donation. Give or order something special and help combat loneliness in children.
Unveiling of the 2025 Children's Stamp
Enjoy the festive unveiling of the Children's Stamp in the video below. On Wednesday, September 24, 2025, cartoonist Jan van Haasteren unveiled the Children's Stamp and the special edition Children's Stamp puzzle he designed.
Gezien op tv!
Children's Stamp Campaign in the media
The 2025 Children's Stamp Campaign has appeared in the following media, among others:
Children's Stamp Campaign: a living tradition
The children's stamp campaign is a deeply Dutch tradition that's even considered intangible cultural heritage. Over a hundred thousand children from all over the country join forces every year to raise money for their peers—and have done so for generations.
But did you know that you can not only buy children's stamps, but also bags, plasters and cards, or make a one-off donation for school supplies or a buddy, for example, all year round?
All children's stamps since 1924
In 1924, a royal decree stipulated that stamps may be issued in the Netherlands with a surcharge 'for the deprived child'. That year, volunteers sold the first children's stamps.
Since then, stamps have appeared in all kinds of shapes, sizes and colors. View the overview from year to year.
News about the children's stamp campaign
News about the children's stamp campaign
Veelgestelde vragen
Do you have a question about the children's stamp campaign?
Voor kinderen
Are you also participating in the children's stamp campaign this year? Participating is a party - especially this year!
Children's Stamps has been around for 100 years, so it will be a children's stamp campaign you will never forget!
Voor leerkrachten
The children's stamp campaign is coming up again. It will be an edition you will never forget! Have you registered your school yet?
Registering is simple and fast.