September 16–23, 2026

Children's stamp campaign

Een oer-Nederlandse traditie

From Wednesday, September 24 to Wednesday, October 1, 2025, more than a hundred thousand children will take action against loneliness.

Being bullied or excluded, feeling pressured at school, having no one around to support you unconditionally: loneliness is an emotion that deeply affects children. One in ten children struggles with loneliness every day. These children feel less happy and are more likely to experience mental and physical challenges. We won't abandon these children. Together with you, we'll take action to combat loneliness in children and strengthen their resilience. At school, at home, everywhere!

Together we take action against loneliness.

THEME 2026

No child unsafe at home

No child should grow up in an unsafe environment. Yet, in the Netherlands, behind more than 100,000 front doors, children are growing up in unsafe home situations. Every single day. They experience physical violence, emotional abuse, and neglect. That's why, this year, we are taking action with you for children who are growing up in unsafe environments. We are raising awareness about this significant problem. We provide direct support, local help, and ensure that they are truly heard.

Veel meer dan postzegels...

Wist je dat je niet alleen kinderpostzegels kunt kopen, maar bijvoorbeeld ook pleisters en kaarten of een eenmalige donatie kunt doen en dat het hele jaar door?

Naar de webshop

'I sold a lot, because everyone deserves a safe place'. - Ezan

Children's Stamp Campaign: a living tradition

The children's stamp campaign is a deeply Dutch tradition that's even considered intangible cultural heritage. Over a hundred thousand children from all over the country join forces every year to raise money for their peers—and have done so for generations.

But did you know that you can not only buy Kinderpostzegels, but also bags, plasters and cards, or make a one-off donation for school supplies or a buddy, for example, all year round?

NEW! The Action Wallet

This year, we are introducing a new component to the children's stamp campaign: the Action Wallet. Every group receives 150 euros to spend on a locally chosen cause, to make a difference for children in vulnerable situations. This makes citizenship even more fun and tangible: children go door-to-door and then decide together where a portion of the money will go. In this way, children experience that their voice matters. It starts small in the classroom.


Much more than stamps...

But did you know that you can not only buy children's stamps, but also, for example, bags, plasters, and cards, or make a one-time donation for things like school supplies or a buddy, and that this is possible all year round?

To the webshop

Children's Stamp Campaign in the media

The 2025 Children's Stamp Campaign has appeared in the following media, among others:

Want to know everything about the Children's Stamp Campaign?

On our FAQ page, you'll find answers to the most frequently asked questions.

Regarding the questions

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